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24 June 2009

FotoInsight Opens the Internet Deco Shop in France and Ireland 

Online poster and canvas services will usually only print the customer’s image. FotoInsight is launching its new “Deco Shop”, where a matching, natural wood frame can be combined with a mounted canvas or laminated poster. Large format prints from own digital photographs will then be delivered mounted and framed, ready to decorate the wall at home or in an office.


Paris and Dublin. 24 June 2009. – The resolution of digital cameras is rising constantly. Many digital photographs could impress at home or in an office meeting room, when printed as a laminated poster or a stretched canvas in a floating frame. With the right image it makes a worthy present.


FotoInsight, a specialist serving amateur and professional photographers alike, prints canvases in different sizes from 20x30 cm (minimum resolution 800 x 1100 pixel) to 60x80 cm (2500 x 3300 pixel recommended). FotoInsight states that it uses man made optimised fibres and fade-resistant "archival" inks to guarantee longevity and brilliant colours. The hi-tech inks penetrate deep into the fabric and can therefore be printed and mounted over the edges of the wooden frame. Standardised sizes allow a largely automatic production process. According to FotoInsight this ensures constant quality and long durability at lower prices for the first time.


NEW: Laminated and framed poster prints


While a photo canvas will be stretched over a wooden frame, FotoInsight can also mount posters onto a "Deco-block“, specially made to hang the laminated and framed posters straight onto a wall. The so called Deco-block was originally developed to hang art prints. It simulates the wood frame used to stretch a canvas. FotoInsight laminates the poster prints onto the block and then seals the surface with a layer of matt UV-protection varnish. The sealed surface warrants a much improved humidity and UV-resistance. The website provides a preview of the poster to help choose among a range of Nielsen wood frames.


Collage Poster Tool


With the new version of software its “Designer” FotoInsight provides tools to create collage posters. For a collage up to 98 images can be layered to form a single poster print, which optionally can come laminated and framed.


Framed poster and canvas prints elevate holiday snaps to impressive works of art. The fine structure of a canvas lends an artistic impression and adds depth when stretched over a 1/2“ deep frame. A large, framed photo print becomes a unique piece of art and an ideal present, most appropriate to decorate a home or an imposing office space. Photo canvas printing is also well suited for digital art created with image editing software tools and filters. FotoInsight's Managing Director Klaas Brumann states: "The traditional canvas print has received a completely new importance. At FotoInsight we offer the high print quality for impressive prints.“ Unlike a poster behind a glass frame a canvas print, with its fine structure looks thorough and avoids reflections. "Quality is our priority. All materials we use are subject to extensive testing and are guaranteed by their manufacturers to last 100 years. This guarantee extends to poster printing on real photographic paper as well as to the canvas print", emphasises Dr. Rolf Hollander, CEO of FotoInsight's production partner and Europe's largest photo finisher.


Convenient and flexible


Ordering framed prints in FotoInsight's Deco Shop is as easy as with traditional photographic prints, poster or photo books. A clearly structured overview of formats and costs with their respective recommended resolution come together with a user friendly interface at http://www.photo-canvas-printing.com/ . FotoInsight’s Head of Communications states: “The mounted canvas print is an ideal present. And the collage photo poster feature is a great addition for families.” The hi-tech production processes enable FotoInsight to provide the framed laminated poster prints from €21.99 (postage & packaging from €12.95) – prices well below of what used to be expected from framed prints, make it an ideal present.



Information about FotoInsight Ltd

FotoInsight Ltd was founded in 2003 in Cambridge and runs an easy to use digital photo processing service, offering an extensive array of award-winning photographic print and gift items as well as the photo books, photo posters, photographic calendars and photos on canvas printing. Customers benefit from patented development processes and the experience of Europe’s largest independent photo lab with an installed capacity of 18 million prints per day. Photos ordered through http://fotoinsight.com are developed in one of 16 strategically located, state of the art photo labs, employing 3000 staff, with an output of over 3 billion prints per year.


Contact information

FotoInsight Ltd.

Catalina Martinez, Head of Communication

Cambridge, CB4 1ZP, UK

Skype fotoinside

Tel. +44 8700 114911

Fax +44 8715 601675

pr (at) fotoinsight.com 

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